📲 From Visibility to Velocity: How to Leverage Social Media and Events to Build Your Purium Business
“Stay consistent. They’re watching. And when the timing is right, they’ll know where to find you.” — Melissa Hanson
Whether you’re a seasoned Diamond or just getting started, this is your moment. With convention coming up, it’s time to turn your stories into momentum, your posts into connection, and your presence into purpose.
This recap from Melissa's electric corporate training call is your full-circle guide to showing up, being seen, and making an impact—on your business and the world.
🌟 Social Media Isn’t Just a Tool—It’s a Bridge
Melissa found her upline Sonia through Instagram. Angie built a thriving team from the jungles of Honduras. Dee Dee transformed her family’s health and now shares that transformation with others. Real people. Real consistency. Real results.
💬 Testimonial: Angie Hardy
“I started during the pandemic from the jungles of Honduras. Amanda was a stranger who watched me for a while—she became a referral source and eventually a partner. Bernard, a family friend, saw my consistent posts and joined after 2 months. Maricela was a complete stranger who joined with 3 friends right away and helped me rank to Diamond.”
Takeaway: Even when people say “not now,” your presence builds trust. They’ll remember who to turn to—when they’re ready.
🎯 The 5-Post Convention Challenge
Melissa’s call to action:
Post at least 5 stories or posts about convention this week.
Here are examples you can steal:
“Can’t wait for our work convention July 25–27! I’ll be sharing the magic with you.”
“Grateful to learn from a whistleblower exposing the truth about glyphosate—this is bigger than wellness, it’s activism.”
“This isn’t your average event—it’s a heart-centered revolution in wellness, community, and purpose.”
Grab your Canva templates here:
🔗 Canva Templates
🎥 Simple Tools for Powerful Content
Bring a small tripod – no more shaky reels.
Portable phone charger – content creation drains batteries.
Use flattering filters – Melissa uses YouCam Makeup for a natural, soft look.
Do interviews in a quiet spot – make sure your message is heard.
Prep your people – let them know the question in advance, and help them shine.
🎤 3 Questions to Capture Heartfelt, Shareable Stories
What’s your favorite thing about convention so far? (Create FOMO)
What are your top 3 favorite things about working with this nutrition company? (Build vision)
What’s one pro tip you’d share with someone new to online business? (Empower your team)
💬 Testimonial: Sam
“Time freedom, traveling with my wife, and helping people while getting paid. This business lets us live the life we love—together.”
💬 Testimonial: Anne (Travel Nurse)
“I get to work from anywhere. I help people from the inside out—not just cover symptoms. And I’m earning money in my sleep instead of trading hours for dollars.”
💬 Testimonial: Dee Dee
“Community, integrity, and residual income—those are my top 3. My cholesterol dropped from 200 to 173. My husband’s A1C went from 6.4 to 5.6. And I spend less money at the store because I’m making shakes, not buying all those veggies.”
🔥 Hot Tip: Keep your interviews under a minute. Make it punchy. Add music and captions. And post it immediately—don’t wait for the perfect moment.
💡 Why Stories Work: Emotional Truth Sells
Melissa said it best:
“People love seeing normal people. Moms, nurses, bookkeepers, massage therapists. They watch and say, ‘If she can do it, maybe I can too.’”
Let that sink in. You don’t need a title. You don’t need a perfect grid.
You just need to show up.
📌 Bonus: Mindset Shifts to Get Past the Fear
Many leaders on the call admitted they never thought they’d post their face or voice online.
So how did they do it?
“My why is bigger than my fear.”
“I stopped thinking about myself and started thinking about who I could help.”
“I borrowed belief from my upline.”
“I trusted that the right people would find me if I stayed consistent.”
💚 This Business Changes Lives—But Only If You Share It
Melissa shared stories that dropped jaws:
A brand partner now off cancer meds after using the products.
Angie Fernandez went from a wheelchair to walking thanks to ULT.
Justin and Melissa just gifted Justin’s parents a dream trip to Idaho—all thanks to Purium.
If we don’t share this… who will?
📲 Post It Now—Not Later
Don’t wait to edit the perfect reel. Don’t wait to look perfect.
“You don’t want to be a professional note taker or content hoarder. Post it raw. Post it real. Share the joy now. You can always repurpose later.”
Tag your team. Use the hashtag: #phpRenew2025
Lift each other up. Leverage each other’s posts. We’re in this together.
🧠 Wisdom from Sonya
“Success leaves clues. Melissa is the queen of consistency—documenting, posting, repurposing. I thought of her when I made a reel about Doug using a natural weed killer. That reel went viral—11 million views and 17,000 new followers. You just never know what post will change everything.”
💥 Final Tips for Convention
Get there early.
Dress with energy that matches who you want to attract.
Introduce yourself. Be bold.
Breathe through nerves. Tap into your why.
If you're not attending, repost what others share and say:
“This is the last one I’m missing. See you at the next one!”
📣 Let’s Recap Your Action Steps
✅ Accept the 5-Post Challenge
✅ Use Canva Templates
✅ Record 3 short interviews
✅ Post stories in real time
✅ Tag 20 people per post (your team)
✅ Use the hashtag #phpRenew2025
✅ Stay consistent. Stay visible. Stay you.
When you show up with heart, people feel it.
When you post with purpose, people watch.
When you lead with your truth, people follow.
Let this convention be your visibility launchpad.
Let this community be your mirror and your momentum.
Your tribe awaits you. What are you waiting for?
🎟️ P.S. Need a Convention Ticket?
Do you still need to transfer a convention ticket or purchase your virtual pass?
This is one of the most powerful ways to plug into the vision, energy, and training that’s changing lives. Don’t miss it!